Search and answers
Clearview Plumbing
Position eighteen to position two
A plumbing business in Tampa, FL, over 7 months.
| Point | Position |
|---|---|
| Before | 18 |
| After | 2 |
Organic leads
Up
Keywords in the top three
Calls from search
Up
Map actions
Up
Cost per lead
Down
The challenge
For the searches that matter most, an emergency call at the moment something floods, the business sat on the second page. The people ready to book never saw it.
What we did
We wrote direct answers to the questions people ask before they call. Under that sat the ordinary work: an optimised business profile, location and service content, local citations, and a technical clean-up of the site.
The outcome
The business ranks in the top three for its emergency terms, and map actions nearly doubled. Its answers also appear directly in search.
Once rankings moved and our local visibility improved, the phone started ringing much more consistently.